Search results for:

China outbound travel, wechatpay, China marketing, mid-autumn festival

Golden Week 2017 - Travel Report

The mid-autumn festival, celebrated on the 15th day of the 8th month of the Chinese calendar, is the second most important festival in China after ...

Priyanka Sridharan March 20, 2019

Search results for:

China outbound travel, China marketing, Hotels

Most popular destinations for Chinese travelers in 2017

In the first half of 2017, China ranks the highest in outbound tourism with a reported 62.03 million trips made according to the statistics of China ...

Priyanka Sridharan March 20, 2019

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WeChat Marketing, China outbound travel, Spring Festival, Lunar New Year, Chinese New Year, Tencent, Hong Bao

Position your Brand for Success during Chinese New Year

The Chinese New Year sees hundreds of millions of people board trains, planes and buses to go home and celebrate the Spring festival with family. ...

Sunanda Jayanth March 20, 2019

Search results for:

WeChat Marketing, China outbound travel, welcome chinese, China marketing, Social networking in China, WeChat, Lunar New Year, Chinese New Year

How Chinese Travelers Choose Hotels

As China’s middle class continues to grow, so does the number of outbound Chinese travelers. Although there are exceptions to every rule, the ...

Sunanda Jayanth March 20, 2019

Search results for:

China outbound travel, China marketing, WeChat, Spring Festival, Lunar New Year, 春节2017, Chinese New Year, Chūn jié

What’s your Chinese New Year Marketing Strategy? How Brands can leverage Spring Festival to stand out

Aligning a social media campaign with a festive occasion together with the goodwill and sense of celebration surrounding the joyous period can go ...

Sunanda Jayanth March 20, 2019

Search results for:

China outbound travel, China marketing, Social networking in China, WeChat

Top 5 Travel Marketing Campaigns on WeChat

What are the best travel marketing campaigns on WeChat? With a significant rise in the number of tech savvy travelers, tourism agencies and hotel ...

Sunanda Jayanth March 20, 2019

Search results for:

WeChat Marketing, China outbound travel, welcome chinese, golden week, China marketing

Three “Golden” Chinese National Week Takeaways

Golden Week is the name given to the week-long national holiday in China, when most mainlanders travel with family. In 2015, an estimated 750 million ...

Sunanda Jayanth March 20, 2019

Search results for:

China outbound travel, travel marketing, welcome chinese, China marketing

Welcoming the Chinese Traveler

Chinese travelers are flocking to the U.S - in numbers revealed through the United States’ International Trade Administration, in 2015 alone we ...

Sunanda Jayanth March 20, 2019

Search results for:

China outbound travel, China marketing, WeChat

How to Reach Chinese Tourists Using WeChat

When it comes to making a case for marketing to a Chinese audience, we prefer to let the numbers do the talking. For instance, just to understand the ...

Sunanda Jayanth March 20, 2019

Search results for:

WeChat Marketing, China outbound travel, Social networking in China, WeChat

10 Ways to Promote your Brand on WeChat

Today, the Chinese outbound tourism market presents a $215 billion opportunity. With over 80% of the consumer decision occurs in China before they ...

Sunanda Jayanth March 20, 2019

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