Search results for:

WeChat Marketing, WeChat, WeChatApp, official accounts

Luxury brands are waiting to gain access to WeChat’s new Brand Zone – here’s why

On December 11th, WeChat rolled out a new feature called Brand Zone with its latest update. Similar to Baidu’s brand zone, this feature on WeChat ...

Priyanka Sridharan March 14, 2019

Search results for:

WeChat Marketing, mini-programs, wechat mini apps, mini-apps, official accounts

Understanding WeChat Mini-Programs

Launched in early January 2017, WeChat’s “Mini-programs” are conceptually similar to apps that can be used immediately, without the need for ...

Sunanda Jayanth March 20, 2019

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