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WeChat Marketing - Launch Promotions

Sunanda JayanthMarch 20, 2019

When your brand new WeChat official account first goes live, there are barely any fans following the account, nor are ... Read more

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WeChat Marketing – Offline Promotions

Ajay RaviMarch 20, 2019

How do businesses promote their WeChat Official Account as their integrated marketing communication plan? Read more

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How Chinese Travelers Choose Hotels

Sunanda JayanthMarch 20, 2019

As China’s middle class continues to grow, so does the number of outbound Chinese travelers. Although there are ... Read more

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Top 5 Travel Marketing Campaigns on WeChat

Sunanda JayanthMarch 20, 2019

What are the best travel marketing campaigns on WeChat? With a significant rise in the number of tech savvy travelers, ... Read more

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How to Create Winning Content for WeChat

Sunanda JayanthMarch 20, 2019

WeChat is the social media network that has taken China by storm. With around 800 million monthly active users and ... Read more

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Targeting the Chinese Holiday Calendar

Sunanda JayanthMarch 20, 2019

Marketing and promotion are keys to business success. However, brands often struggle to find time, the right people or ... Read more

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“Cashless Day” Proves Hangzhou Clear Leader in Online Payments

Sunanda JayanthMarch 20, 2019

China is all set to host its first G20 summit in the city of Hangzhou in East China’s Zhejiang province. With world ... Read more

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10 Ways to Promote your Brand on WeChat

Sunanda JayanthMarch 20, 2019

Today, the Chinese outbound tourism market presents a $215 billion opportunity. With over 80% of the consumer decision ... Read more

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WeChat Official Account Types: Find the Right Fit for your Brand

Sunanda JayanthMarch 20, 2019

If you are an international brand trying to test the waters marketing to China and improving your brand visibility in ... Read more

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Why should brands pursue a social media marketing strategy for China?

Sunanda JayanthMarch 20, 2019

The Chinese social media scene is a whole different ball game when compared to the US. Read more

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