Search results for:

WeChat Marketing, Social networking in China

WeChat Marketing - Launch Promotions

When your brand new WeChat official account first goes live, there are barely any fans following the account, nor are there any to befriend the ...

Sunanda Jayanth March 20, 2019

Search results for:

WeChat Marketing, Mobile messaging, China marketing, Social networking in China, service account

WeChat Marketing – Offline Promotions

How do businesses promote their WeChat Official Account as their integrated marketing communication plan?

Ajay Ravi March 20, 2019

Search results for:

WeChat Marketing, China outbound travel, welcome chinese, China marketing, Social networking in China, WeChat, Lunar New Year, Chinese New Year

How Chinese Travelers Choose Hotels

As China’s middle class continues to grow, so does the number of outbound Chinese travelers. Although there are exceptions to every rule, the ...

Sunanda Jayanth March 20, 2019

Search results for:

China outbound travel, China marketing, Social networking in China, WeChat

Top 5 Travel Marketing Campaigns on WeChat

What are the best travel marketing campaigns on WeChat? With a significant rise in the number of tech savvy travelers, tourism agencies and hotel ...

Sunanda Jayanth March 20, 2019

Search results for:

WeChat Marketing, microblogging, travel marketing, Social networking in China, WeChat

How to Create Winning Content for WeChat

WeChat is the social media network that has taken China by storm. With around 800 million monthly active users and growing, WeChat is a unique ...

Sunanda Jayanth March 20, 2019

Search results for:

tanabata, singles day, golden week, China marketing, Social networking in China, WeChat, qixi

Targeting the Chinese Holiday Calendar

Marketing and promotion are keys to business success. However, brands often struggle to find time, the right people or money to manage their ...

Sunanda Jayanth March 20, 2019

Search results for:

payment, mobile payment, Social networking in China

“Cashless Day” Proves Hangzhou Clear Leader in Online Payments

China is all set to host its first G20 summit in the city of Hangzhou in East China’s Zhejiang province. With world leaders arriving in the city, ...

Sunanda Jayanth March 20, 2019

Search results for:

WeChat Marketing, China outbound travel, Social networking in China, WeChat

10 Ways to Promote your Brand on WeChat

Today, the Chinese outbound tourism market presents a $215 billion opportunity. With over 80% of the consumer decision occurs in China before they ...

Sunanda Jayanth March 20, 2019

Search results for:

WeChat Marketing, subscription, Social networking in China, service account, wechat account

WeChat Official Account Types: Find the Right Fit for your Brand

If you are an international brand trying to test the waters marketing to China and improving your brand visibility in the mainland, you’ve already ...

Sunanda Jayanth March 20, 2019

Search results for:

WeChat Marketing, China marketing, Social networking in China

Why should brands pursue a social media marketing strategy for China?

The Chinese social media scene is a whole different ball game when compared to the US.

Sunanda Jayanth March 20, 2019

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