WeChat Marketing Academy


The Momentum Group brings US Luxury Real Estate to China

April 17, 2017 at 9:32 AM

The Momentum Group partners with REX Real Estate to bring luxury properties in the United States to the Chinese Audience on WeChat

REX, a platform and in-person service where homeowners list, discover and purchase homes from any device, has partnered with The Momentum Group, the leading WeChat marketing agency in the U.S, to bring luxury properties in the United States to the Chinese audience. REX can now introduce its vision to the fastest growing luxury property buying market in the world.

REX has been changing the way people buy and sell homes - the interaction between the buyer and seller needs to be mobile first. With this new partnership with TMG, a technology-driven immersive homebuying experience on WeChat has become the standard. Through the WeChat marketing platform built by The Momentum Group, marketers can access WeChat specific information like user attributes and location to refine and optimize their social marketing strategies.


Using next generation VR technology, REX enables an immersive property search experience to potential buyers who could be thousands of miles away. The luxury buyer no longer needs to fly to the US to look at the home as they can now experience it first hand on their phone on WeChat. The buyer can then schedule a meeting with a REX associate directly on WeChat.

The Official Account will be the key communication channel between China's luxury property buying community and REX associates.  Follow REX on WeChat though the official WeChat account ID LuxuryRealEstateUSA and get up to date information on some of the most premium property listings in the world!